The gold-embossed bracelet, which was sold by a New York jewelry store in 2014, has become a symbol for love in America after an ad campaign by a family of five that is known for its love of all things Gold was launched in the US in 2016.
The Gold-Studded Ring, which has been sold for $2,500 (£1,700) on eBay, was made in 2013 by a jeweller named George S. Cohen.
“I think the whole idea is to make a beautiful piece of jewelry, and I think people want that, and they want to have a meaningful ring,” Mr Cohen said.
“The jewelry industry, it’s like a whole market.
There are thousands of different things that are available, and people are buying it all.
It’s a great industry to be in, and it’s a very important one.”
The ad campaign, which began with an image of the family on a train, then featured an ad-free version of the ring with the words: “I don’t wear my ring because it’s gold, I wear it for love”.
The ring was launched to the delight of Gold-studded fans, who have been flocking to the site to buy the item for themselves.
The adverts are being broadcast on CBS’s Sunday morning newscast, and have seen sales grow by nearly 50 per cent in less than a week.
It is also being used as an example of the Gold-based industries success, with many Gold-scented items being sold online, and at retail.
Mr Cohen, who owns the jewelry business and is a former US Marine, said that he is proud of the product.
“People are coming in, wanting to wear my jewelry because they like the Gold in it,” he said.
He added that he had been inundated with inquiries about the item since the campaign began, and has sold almost half a million gold-stuffed rings and bracelets in the last four months alone.
The jewelry business has seen a dramatic growth in the past few years, with sales doubling between 2008 and 2016.
Cohen said that although the Gold rings had been popularised in America, he was aware that the US had an interesting history with the Gold industry.
“We do it all the time, it has been around for a long time,” he told The New York Times.
“This is a very interesting time to be a Gold-symbol-wearing person.”
A similar Gold-branded necklace, with a gold bracelet and an engraved wooden box, was recently sold on eBay for $5,000.
The metal ring, which comes in a black, gold and blue plastic case, was also made by Mr Cohen in 2013, but has now been resold for $3,000 on eBay.
The jewellery business has grown exponentially over the past five years, and now employs about 100 people.
“It’s very hard to break into a market like this,” Mr S Cohen said, adding that the jewelry market was growing exponentially in the same period.
“Every day it grows.
We see it in the growth in prices and growth in demand.
It will continue to do so.”
“The real growth in sales has been in the jewelry industry,” he added.
“Most people, they don’t even know they buy jewelry.
They just see it on TV, and go to their local mall, buy it and wear it.”